On February 28, 2015 Creative Lab Center (CLC) and Prince of Songkla University (PSU) together with the Personal Division of 4th Army Area, Songkhla Provincial Administrative Organization, the LOVEiS Record Label and other collaborating parties, conducted the social activity titled Southern Border Product Development Path: Local to Global, and the 2nd iShare charity concert, at the 60th Anniversary of His Majesty the King’s Accession to the Throne International Convention Center, Prince of Songkla University.
The objectives of this concert were to raise donation funds, enabling the Creative Lab Center to enhance local knowledge and products to international standards, to create a network among CLC, PSU and the main sponsor organizations, to create opportunities for knowledge-sharing and to raise public awareness of the importance of creativity, design, marketing and technology - the main areas of expertise of CLC and PSU - to eventually generate sustainable jobs and income for the local community. Assoc. Prof. Dr. Chusak Limsakul, President of Prince of Songkla University and Major General Yodchai Yangyaen, Deputy Commander of 4th Army Area presided over the opening ceremony. Mr. Mohd Faizal Razali, the Consul General of Malaysia, Songkhla, and administrators from Universiti Malaysia Perlis and Universitas Ubudiyah Indonesia, were guests of honor at the event.
The event was organized under the theme "A SMILING MOMENT with Nop Ponchamni". The main activities included learning by sharing, presenting community products of international standards, business networking between the community and the private sector, along with creative development exhibitions featuring products from the South of Thailand. The charity concert by Nop Ponchamni and Tee Chaidej provided quality entertainment at the event.